readbud was founded on a principle that one's online time and attention should be well rewarded.

In order to satisfy this principle, readbud delivers topic based articles to corresponding audiences with relevant interests and requests adequate attention span for reading time, then a well formed rating based on opinion concluded. The monetary reward is credited against the reader's account once a rating is submitted.

Time, attention and opinion from any individual using our service is extremely valuable to us and our benefactors, hence we offer rewards for these factors. We also see our service as a superior advertising platform, allowing our sponsors and advertisers to reach the attention of the right audiences to eliminate wasted impressions and click-throughs, hence maximize leads.

readbud was conceptualised and built in Sydney, Australia, by a dedicated team of web developers and social media experts originating from some of the leading search engine, social networking, social media and multimedia corporations based in both Australia and the world.